Laundering example

A real data has been collected from a Danish Travelling agency, 180 guests. All guests have answered 25 questions reg.: Description of travelling destination and hotel, Telephone service, Personal service, Sales staff knowledge for the destination, Check in at the airport - departure, Selection of tax-free goods, Service onboard, Cabin craw, Hotels position, Hotel general impression, Room arrangements, Cleaning, Hotel service/hotel staff, Breakfast, Remaining meal included, Transport to the hotel, Reception/Welcome meeting, Guide service at the hotel/room complex, Excursion-/ sightseeing guides, Office service, Knowledge for the destination, Noon arrangements /-excursions, Evening arrangements / adventures, Car rent, Total expression of the journey. Visualization of the positive and negative impression, see example.

 

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Conclusion: Satisfaction with the services offered seems to be higher after the laundering.